Best Practices For Getting Fraudulent Reviews Removed

PuncheyLive reputation monitoring links transactions and customer information directly to reviews that are posted. This ability to link our CRM and POS system with reviews creates a seamless record of who has been a customer and who is fraudulently posting reviews.

Under each review we have a log as to which specific transaction is linked.

Example: Andrew K. left a legitimate negative review that is linked to a transaction for $40.00 on May 7, 2017, at 10:07 am. In contrast, Beatrice D. does not have a transaction linked to her review, which raises red flags. Notice also that their names appear in different colors. Andrew K’s name is blue, which indicates a hyperlink. Clicking it will take you to his customer profile in the system, where you can view his activity flow.

It is very common for competitors, or disgruntled current/ex employees to write negative reviews on social platforms. They use this as a way to unfairly and maliciously slander and tarnish the company’s image.

In these cases, there is a very effective fix. First you want to submit a response to the review on Yelp’s platform. It should be written in a similar manner to this:

• “Dear _______, I regret that you have had a negative experience with our company. We are truly sorry to hear that our high standard of customer satisfaction was not met in your interaction with our business. Would love to provide you with credit to compensate for this lapse in service, however it seems that we are unable to find you in our customer database.”

When there isn’t a response, because the author of the review is not truly a customer, you can then report this to Yelp. They will see that you made an effort to reach out, and you can provide proof that they have not been documented as a customer at any point in time. This will prompt them to more than likely remove the review from your profile.